Email Lists

A list is a named group of subscribers. Most artists run a single main list to start with — "Newsletter" or "Tribe" — and only add more lists when they have a real reason to (a separate tour-only list, an industry/press list, a free vs paid subscriber split).

Every contact who joins through a sign-up form, a lead magnet, or a CSV import gets attached to a list.

Creating a list

1. Go to Emails then Lists in your dashboard.
2. Click Create list.
3. Fill in the details (covered below).
4. Click Create list to save.

What you'll fill in

List title

Name the list something obvious — fans never see this, it's for you. "Main newsletter," "VIP fans," "Press list." The title is how you'll pick it later when you send a campaign.

Set as default

Mark one list as the default. The default list is what new contacts join when nothing more specific is selected — think of it as your catch-all main list.

Double opt-in

Turn this on to require new subscribers to confirm by clicking a link in a confirmation email before they're counted. It slows growth slightly but keeps your list clean and your engagement high. We recommend it for most artists.

Notify on new subscriber

Turn this on if you want a notification whenever someone joins this list. Great early on when every sign-up is exciting; turn it off later when the list is humming.

Welcome email

Two fields let you set up an automatic welcome that goes out the moment a subscriber joins:

• Welcome email subject — the line they see in their inbox.
• Welcome email content — the body, edited in a rich text editor.

Even a short "Hey, thanks for joining — here's what to expect" hits much harder than silence. Use it.

Viewing subscribers

From the lists table, open any list's More menu and pick View subscribers. You'll see:

• Name, email, and phone (when provided).
• Date joined as a relative time ("2 weeks ago").
• Location (city, region, country) when it's available.
• Status — active or otherwise.

Each subscriber row has a delete button — use it to remove someone from the list. There's a search box at the top to jump to a specific name or address.

Importing subscribers from a CSV

Moving from another tool? You can import in bulk:

1. From the lists table, open a list's More menu and click Import CSV — or use the Import CSV button at the top of the subscribers page.
2. Pick your CSV file. It must have a header row.
3. The dialog parses the file and shows you every column. Map each column to a subscriber field — Email (required), Name, Phone number, City, Country, or Ignore to skip it.
4. The mapping auto-detects common header names (email, first name, phone, and so on) so you usually only need to glance and confirm.
5. Preview the first few rows below the mapping to make sure it looks right.
6. Click Import and the rows are added.

When the import finishes, a toast tells you how many were added, how many were skipped as duplicates, and how many were invalid (bad email format).

Exporting subscribers as CSV

Need a copy of your list — for backup, analysis, or moving to another system?

1. From the lists table or the subscribers page, click Export CSV.
2. The file downloads to your computer with every subscriber's name, email, phone, location, status, and join date.

Sending an email to a list

Two ways:

• From the lists table, open a list's More menu and pick Send email. The campaign form opens with the list pre-selected.
• Or just go to Emails then Send email and pick the list from the dropdown there.

See sending an email for the full walkthrough.

Editing list settings

Open the list's More menu and click Edit list to update the title, default flag, double opt-in, notifications, or welcome email.

Where to go next

• Want a way for fans to actually find your list? Add a sign-up form on your website or a smart link.
• Want to give people a reason to subscribe? See lead magnets.
• Ready to send to your list? Head to sending an email.
• Need finer-grained audiences (segments based on behavior or attributes)? See operations.